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Who are Rosie's daughters?

Accede has been born from an award-winning Blog developed by founder, Nancy Mac. Her blog, Iron Feather Tea, focused on fashion, art, and philosophy for women over 50. During the process, she made one particular post that deposited a seed in her fertile mind. A seed that has grown up to become Accede Magazine.

It was a blog post on philosophy entitled Rosie’s Daughters. It talked about a unique generation of women.

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From the Post:

“Long ago, I realized my peer group of women is, perhaps, the most unique that the American Culture has ever produced. This is due to the cultural influences of the times in which we were reared. We alone had the 1950’s as our guideposts in our early years, we watched the 1960’s unfold in our tweens, and the 1970’s were the guideposts of our teens or early 20's.

Our childhood plays a role.

Yet, there was a distinctive difference in our training because our mothers were part of the greatest generation. They were the proud Rosie’s. They flew planes and took over factories. Rosie the Riveter was an iconic image of some very iconic women. The men left to go to war but it was the women left behind that kept the fabric of the entire country from unraveling. Our mothers were truly extraordinary women. From them, we learned about hard work, never accepting defeat, and standing up for what matters. We learned to take pride and give respect. We learned about honoring ideals and honoring our own value in the world. Yet, we also learned to manage alpha-men with ease. We learned how to walk in high heels, cast a come-hither look, and utterly dazzle that suddenly helpless man. The Hollywood icons trusted by our mothers were filtered and polished for us. Jacquelyn Kennedy, Audrey Hepburn, Marilyn Monroe, and Sophia Loren were rolled into our cultural DNA.

The 1950’s were about women being homemakers. Our mothers’ taught us to cook, sew, care for children, and run a household. We took our high school’s Home Economics class because getting married right after graduation was completely normal. According to PBS, once you’d obtained a husband, working outside the home, if you didn’t absolutely need to, was considered selfish.

Then, we watched the dramatic changes occur in the 1960’s and heard about peace, love, and nature. And drugs, open sex, and war. By the 1970’s our mothers’ suddenly snatched off their bras, sang about being wise, roaring women, and off they went to work. My mother, for example, ditched homemaking, became an underwriter for a commercial insurance firm, and traveled the country examining factories. What an incredible jump!

So it seems that in all of history, our generation is the only generation that acquired this well-rounded, cultural education and it was the firm hands of our Mothering Rosies that guided us."

Today, we’re all grown up and entering our 50’s and 60’s. We’ve found out that it no matter what we do or what befalls us because we can make it work. We are “can-do” women.

I suspect there is no generation of women better equipped to breach the divisions facing our country than my peer group. Simply put, we know things. We have the broader vision and the long-range comprehension of old and new.”

Who listens anymore?

Then, Nancy realized that most magazines talk “at” us. She realized that the CEOs who operate the corporate culture in media, including the programing on our TVs, newspapers, magazines, and books, are men.

When it comes to magazines, they instruct us constantly. They tell us what to wear, what colors are expected, what shoes, how to decorate our homes, how to cook, what to cook, how to serve what we cook, how to work, where to work, how to behave, what is acceptable, and what is not.

It often seems that when they want our opinion, they’ll give it to us.

But it gets worse …

In the media and fashion world, Rosie’s Daughters are being overlooked, ignored, and shuffled off to retirement. As if they didn’t matter.

Except THESE women? They aren’t going quietly. Because they have something to say. And really, this is one generation of women who should be heard. They have more balance and better perspectives than any other group ow women. So…. Nancy thought it was time for Rosie’s Daughters to do a little instruction of their own.

And that’s how Accede Magazine was born.